Category: SEO

  • Results in Technical SEO and Link-Building

    Results in Technical SEO and Link-Building

    Search engine optimisation (SEO) is characterised by two paramount components – technical SEO and link building. Metadata, image alt tags and schema markup, also, link building increased leads by 48% and visitors by 20% in two separate campaigns. Read about two different quarters we finished recently and our results here.

  • Maximising Sales Via E-Commerce Efficiency

    Maximising Sales Via E-Commerce Efficiency

    In the vivacious world of digital marketing, SEO and CRO can be weaponised for e-commerce stores. Developing your site to ensure that visitors can easily buy your products and services is fundamentally important to maximising revenue online and at your bricks and mortar store. We use Amazon’s principles when designing E-Commerce. Read more here.

  • The Essential Guide To SEO Backlink Campaigns

    The Essential Guide To SEO Backlink Campaigns

    Link building is a crucial part of a successful SEO strategy. Building backlinks to a website drives organic traffic and improves its search engine rankings. In this blog post we explain the fundamentals of link-building, discuss how to gain high-quality links, leverage local SEO for link-building and evaluate link-building success…

  • The Importance of Localisation for Business Website Success

    The Importance of Localisation for Business Website Success

    In the vast and ever-evolving landscape of digital marketing, small businesses often find themselves competing with each other for online visibility. This scenario en-impasse has led to the rise of local SEO as a powerful tool small businesses should use to to level the playing field with their biggest competitors…

  • Understanding Auditing Website Technology

    Understanding Auditing Website Technology

    While many aspects contribute to effective SEO, one area that requires careful attention is technical SEO. In this blog, we dive into the significance of technical SEO and how it incorporates an array of metrics to ensure perfectly symmetrical configuration to Google’s spider bots’ preferences. We explore four key tasks involved during a website tech…

  • The Importance of SEO Benchmarking & Analysis

    The Importance of SEO Benchmarking & Analysis

    Analysis in digital marketing is based in interpreting data. As any digital marketer must know, there is so much data out there. SEO marketing metrics are as diverse as snowflakes. Digital assets are never exactly the same. During marketing analyses, a large cross-section of metrical values are evaluated to inform new asset development…

  • How Does SEO Benefit Business Websites?

    How Does SEO Benefit Business Websites?

    Search engine optimistation (SEO) is the primary means through which websites appear in Google and other search engines. When people look for local businesses, they often turn to Google as a gateway to business websites. A website can therefore be a great marketing tool. Once you have a website…

  • How To Build Digital Assets With AI

    How To Build Digital Assets With AI

    AI queries can be augmented with specific syntax to target situational problems and produce easy-to-understand output, content optimised for Google search results and code that is easy to implement. Following a structured approach in your interactions with AI leads to consistent results – the software is very reliable…