How-tos

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Bootstrap refers to a HTML, CSS and JavaScript framework that is used to create responsive, mobile-first web pages. It is one of the most popular web development tools in the world and for good reason. Bootstrap is easy to use, customisable and responsive, making it a great choice.

Your homepage is the first impression that potential customers will have of your business, so it’s important to make sure it’s well-designed and effective. Some tips for creating a homepage that will help you attract and convert visitors lie within.

Your product and service pages are some of the most important pages on your website. They are the pages where you will be selling your products or services to potential customers, so it is important to make sure they are well-designed and effective.

Your contact page is an important part of your website. It’s where potential customers and clients can get in touch with you to learn more about your business, ask questions, or make a purchase. That’s why it’s important to make sure your contact page is well-designed and easy to use.

Blogs are a great way for small businesses to connect with their customers, build brand awareness and generate leads. They can also be a valuable source of information for potential customers who are looking for information about your products or services.

In today’s digital world, where people have short attention spans and high expectations for speed, having a slow website can be a major detriment to your business. A slow website can lead to lost sales, frustrated customers and a decrease in your search engine ranking.

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In today’s digital world, it’s more important than ever for small businesses to track their analytics. Analytics can help you understand how people are finding your website, what they’re doing when they’re there and how you can improve your website to attract more visitors and convert more leads.

Keyword research is the process of identifying and understanding the keywords that people are using to search for your products or services on Google. It is an essential part of any SEO campaign, as it helps you to reach the right people with your Google listings.

In today’s competitive online landscape, it’s more important than ever to have a strong content strategy. One of the most important aspects of any SEO strategy is creating new pages and blogs on a regular basis.

In today’s globalised world, it’s more important than ever for businesses to localise their websites and content. This means adapting your website and content to the specific needs of the audience living or working in your area of service.

Technical SEO is the foundation of any successful online marketing campaign. It’s the process of optimising your website so that it can be easily found and indexed by search engines.

Link-building is the process of acquiring hyperlinks from other websites to your website. For search engine optimisation (SEO), the goal of link building is to increase the quantity of high-quality inbound links to a webpage in order to increase ranking.

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When you’re setting up your Google Ads campaign, one of the most important things you need to do is define your goals. Your goals will determine what kind of ads you run, where you show your ads, and how you measure your success.

Keyword research is the process of identifying and understanding the keywords that people are using to search for your products or services on Google. It is an essential part of any Google Ads campaign, as it helps you to reach the right people with your ads.

Setting up a Google Ads campaign can be a daunting task, but it doesn’t have to be. By following my guide, you can create a campaign and assets that are effective and efficient.

Bid strategy and budgeting are two of the most important factors in a successful Google Ads campaign. By setting the right bids and budget, you can ensure that your ads are seen by the right people and that you’re not spending more money than you need to.

After your Google Ads campaign has been running for a while, it’s important to analyse its performance and make refinements as needed. This process of analysis and refinement is essential for ensuring that your campaign is as effective as possible.

Once your Google Ads campaign has collected data, it’s important to monitor its performance and make adjustments to stay on top. This is called monitoring and optimisation.

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In today’s digital age, social media is an essential tool for businesses of all sizes. By setting up a Facebook and Instagram account, you can reach a wider audience, build brand awareness and generate leads.

In today’s digital age, social media advertising is a powerful tool that can help businesses of all sizes grow. By running Facebook and Instagram ads, you can reach a wider audience, build brand awareness and generate leads.

Your posts are some of the most important features of your Meta profiles. They are the broadcasts where you will be promoting value to followers and targeted audiences, so it is important to make sure they are attractive and well-written.

In today’s digital age, multimedia content is essential for businesses of all sizes. By using multimedia content in your Facebook and Instagram ads and posts, you can capture attention, engage users and drive results.

Reputation management is more important than ever for small businesses. With the rise of social media, customers can share their experiences with your business with the click of a button. This means that it’s essential to monitor your online reputation and respond to reviews in a timely and professional manner.